Paradigm announced today that it has appointed James Cullinane and Dean Landeche to its board of directors effective October 1, 2019.

“We are pleased to welcome Jim and Dean as new independent directors to the Paradigm board,” said Jim Zink. “They join Paradigm at an exciting time as we continue to expand The REV, our technology platform, build out our marketing/demand creation systems, and add to our membership. With their extensive leadership backgrounds formed at industry giants ITW, Emerson and Welbilt, Jim & Dean both possess skill sets that will help us achieve our goal of providing unparallel value to our manufacturers, dealers, operators, consultants and service providers.”  Both will provide strategic direction to the organization, with Cullinane spearheading efforts with key channel partners and Landeche overseeing Paradigm’s marketing initiatives.

About Jim Cullinane

Jim is a graduate of Xavier University where he earned his BSBA and MBA degrees, specializing in finance and marketing.
He enjoyed a 38 year career in the commercial food equipment industry, spending most all those years with the Food Equipment Division of ITW (Illinois Tool Works).  During his career, Jim successfully progressed in various sales and sales management roles, eventually leading to his position as Vice President Sales & Marketing for Vulcan Food Equipment Group (division of ITW).

About Dean Landeche

Dean M. Landeche provides marketing and business strategy consultation to growth-oriented businesses. Landeche has broad global experience in business-to-business marketing, focusing primarily on durable capital goods, aftermarket and services. He is experienced in a wide variety of go-to-market channels in the food and beverage, capital goods, and building industries, with more than 30 years of proven marketing, business leadership and executive experience.

Through his career, Landeche has held senior-level leadership positions with Hobart and ITW Food Equipment Group, Enodis Foodservice, Manitowoc Foodservice (now Welbilt Foodservice), Emerson Retail Solutions, and Emerson Cold Chain.

About Paradigm

Paradigm is a strategic alliance of industry leading sales and marketing organizations.  Paradigm offers a strategic way for manufacturers to go-to market, delivering high performance and improved profitability.